I’d wager to bet having Lon Dumont in your corner increases your chances of pro wrestling success by a factor of 10. Lon disclosed in my interview with him several years back that in his very early years of coaching, he had a hand in shaping the foundation of the babyface dynamo Cameron Matthews, and just look at all that Cameron’s accomplished on the scene!  In addition to wrestling around the world and starring in dozens of blockbuster homoerotic matches for BG East, Can-Am, Thunder’s Arena, and the predecessor to Movimus, Cameron now runs Wrestler4Hire, a growing player on the homoerotic wrestling scene, featuring high quality indy pros as well as established studs from other homoerotic wrestling companies. I’ve sampled Cameron’s products in the past, before the formal launch of W4H, and liked what I saw. So I recently signed up to sink my teeth into the meaty membership catalog and see what the newest kid on the block (although captained by one of the most established and productive kids of all time) is offering to the scene.

W4H has a provocative pro feel about it. Even the occasional mat match has pro attitude. There’s also a strong whiff of overflowing testosterone, with big, beefy bros messing around at the chapter house, but knowing full well the cameras are rolling and the audience is whipping out their dicks. If Rock Hard Wrestling and Thunder’s Arena had a baby, it’s be a lot like W4H (I’m probably not the first to make that analogy, but I think it’s apt).

With Cameron’s extensive connections in indy pro and homoerotic wrestling circles, the roster is pretty fucking amazing. There are up and coming, quickly rising indy pro stars showing up against sex wrestling veterans. And knowing Lon Dumont and Cameron go way, way back, little wonder Mr. Dumont shows up frequently on W4H. Even less a wonder, knowing my perpetual infatuation with the wrestler-turned-bodybuilder-turned-wrestler, I was immediately drawn to one of Lon’s match on W4H to enjoy first.

Coach Lon has apparently taken Brad Barnes under his wing, and holy fuck, it’s about time. Brad is as beautiful as they come. You can see Brad go full monty and jack off at Randy Blue. He has a sensational sexiness about him, built like Adonis and sporting a painfully pretty face with a superhero square jaw and leading man cleft chin. However, all that magnificent, mouthwatering muscle and beauty have been, at best, a liability in his homoerotic wrestling appearances to date. He’s so fucking pretty and so completely ill equipped to seriously defend himself in a wrestling match. You get the impression that the long, long line of opponents who have beat his pin-up boy ass senseless never, ever get tired of owning all that hollow promise and impotent raw talent.

So thank the homoerotic wrestling gods that Lon has accepted the job of whipping the jobber Adonis into shape. As A Hard Lesson Learned starts, Coach Dumont is urging big Brad on as the kid does sit-ups. Lon is dishing out well-earned praise, liberally spiced with smart ass backhanded compliments (just the way I adore him). But despite Lon’s credentials as a physique star and personal trainer, not to mention his illustrious career heeling like a mother fucker for multiple indy pro circuits, Brad seems somehow a tad… ungrateful. It’s hard to put my finger on it at first. Lon has to remind the beefcake to show him the respect of calling him coach. There’s a spring in his step missing as he slowly rises to follow Lon’s instructions. But when he implies that Lon may not be strong enough to pick up the heavy bag that Brad has, moments ago, hoisted overhead, his contempt for coach really rings out. Not strong enough?! Are you fucking kidding me?! Have you seen Lon’s ripped, stage-ready physique and mountains of bodybuilding trophies!?

It seems like Brad senses he may have crossed a line, because when coach orders him to test his abs by lying on his back (so Lon can gingerly drop the heavy weight on him, simulating the bodyweight of an opponent), Brad looks nervous. “Just don’t drop it on my nuts,” the jobber beefcake insists. He again expresses concern that coach may not be strong enough to handle the equipment. But he need not worry. Lon can handle his equipment like champ. He can also hoist high a heavy bag and slam it with authority into the unsuspecting gut of an ungrateful trainee.

“Ahhhh, FUCK, DUDE!” Brad screams, clutching his gut. Lon follows up with a stomp to one of the kid’s hamstrings. “Dude, what the fuck!!!?” Brad protests. Lon follows up with a stomp the chest, slamming his trainee to his back hard. “Don’t question my leadership skills, Brad!!!” Lon screams, slapping the kid’s ridiculously handsome face. “That is NOT something you want to do!” Lon unzips his warm-up jacket and peels it off, showing off the master-carved torso that has made me swoon for years. “Coach Dumont does not take kindly to that kind of activity!”

The heel clinic Lon treats Brad to is classic Dumont. He pounds fists into the kid’s gut with abandon. He chokes the kid with is bare hands. Ominously, coach picks up Brad’s ankles, spreads them wide, and then drives his full bodyweight down, pounding his knee into the prettyboy’s testicles. “Why don’t you try a sit up for me now, Brad!?,” Lon yells furiously.  “How do you like my coaching style, Brad?!,” Lon screams in his face as he’s twist-tying the screeching manboy into an abdominal stretch.

Perhaps Brad is, finally, learning something from the avalanche of heel abuse he’s received up to this point, because he knows enough about pleasing fans to use Lon’s ridiculously long locks to pry his way free from one hold. He latches hold of Lon’s balls with a claw that elevates the heel’s typical baritone to a wailing countertenor. Brad racks coach across the top rope, bouncing him up and down on his balls a bit, to drive home the fact that he has, indeed, been taking notes.

I probably ought to be getting off on gorgeous Brad getting his big, bulging muscles owned like a bitch, but regular readers will be completely unsurprised to learn that I cannot take my eyes off of coach. When he has Brad screaming incoherently in a camel clutch, it’s Lon’s magnificent chest and shoulders that bring a tear to my eyes.  I know that it’s Brad’s bubble butt that I probably ought to be obsessing over, but it’s Lon’s zero-bodyfat glutes I can’t stop staring at as he digs a wedgie out of his crack.

I’m aware that Lon’s incessant, smart ass banter and perpetual psychological warfare make some fans absolutely hate him with a passion. Knowing Lon, I suspect he’s sort of proud of that. As for me, a match like this one demonstrates why I think Lon remains one of the most entertaining, provocative, engaging personalities in the homoerotic wrestling ring, and why I continue to submit my resume for the job of rubbing baby oil into every last one of his beautiful muscles before every bodybuilding competition and wrestling match. At the end of the day, I don’t know if Brad Barnes has what it takes to really benefit from coach’s lessons, but as for me, today, tomorrow, always, count me as a lifelong member of Team Dumont.

For the record, A Hard Lesson Learned (copyright 2014) is one of 9 “new” videos available for streaming for the price of membership at W4H.  There are also dozens of photo galleries of many more matches available for members to peruse for the price of admission. The roster is pretty damn charming, with brief, one-sentence character descriptions (presumably in Cameron’s own words… Lon is described as “The most intelligent wrestler on the roster,” so maybe they’re Lon’s words), along with the vital stats that, inexplicably, turn me on. There are also dozens more videotaped matches for streaming or download for an additional price or the purchase of credits, that will cost you between $9.50 and and $12 per credit, depending on how many you buy (and it looks like most matches cost 2 credits for download). The math seems to me to be getting complicated. There’s a 3-day streaming rental option for a break in the purchase price. The combination of abundant photo galleries and relatively few full matches seems pretty typical of the industry these days, though it is frustrating to feel like you just ponied up for sizable membership dues and then have to dole out more for access to 90% of the catalog. But, like I said, I don’t think W4H is remarkably dissimilar to other sites with membership upgrades.

The production quality is solid. It’s not the most polished you can find. It’s certainly not the roughest. There aren’t many close ups so the effect is sitting ringside, which has both its value added as well as its drawbacks. Just one camera, but also almost no cuts, so the narrative feels fresh, the gasping and clawing their way off the mat feels authentic. This match is right around 20 minutes in total, including the opening “coaching” session, which looks right around the average run-time for most of the matches in W4H.

I’ll keep exploring W4H. Like all of the homoerotic wrestling productions I follow, I certainly want it to succeed, so I’m keeping my eyes open for value, quality, and innovation in what can feel at times like an increasingly crowded field of homoerotic wrestling productions.